Around a decade ago, I set out to inspire people about perfume through stories. I have learned a lot since then about myself and perfume. This blog is a culmination of that journey, and the continuation of it.

From 1990s and early 2000s nostalgia to the latest scents that echo the call of of the ocean,this blog is an extension of myself. It is my lived experience and what inspires me. You will find everything from affordable scents to high-end niche here.

There are no sponsorships here, just my own thoughts on perfume. This is my creative outlet and not an influencer blog.

Thank you for joining me on this ride.

Much love,

John